Case Studies
The following are examples of businesses that have implemented our marketing and business growth systems. The strategies and systems we use are applicable to any business, of any size in any sector.
“Having known of Darver and their abilities we used their services on a specific project to help us develop our International sales. The project was brought in on time and to budget. We continue to see the benefits of their attention to detail, diligence and the insights they gave us. In spite of a challenging market place, we continue to see sales growth. Thank you Darver” Andrew Robinson, International Marketing Director, Glen Dimplex
"If you want to grow your business, talk to Darver" Richard Mae, MD, TSL Business
Accountancy Practice
Problem
5 year old Accountancy Practice - had no formal marketing system other than a Golden Pages ad and an informal referral system. Getting new clients was unpredictable and not measured.
Solution
Golden Pages ad was changed to provide a measured source of lead generation which included a unique offer exclusive to this practice, giving huge value to their target market and removed all risk from their prospects. Additional low cost lead generation strategies written including formal referral system. Sales conversion and “client experience” strategies added to ensure high % conversion rate.
Result
6-7 new leads generated every month. Each client is worth an average of €1400 per annum.
Health & Safety Consultant
Problem
Difficulty generating sufficient leads to support consultancy.
Solution
Established the major health & safety issues that their target market (building contractors) needed to be aware of. Refined the target market, delivered a powerful message that would register with the target market, make them take notice and used a post card to deliver the message to the target audience.
Result
A 300% increase on the clients previous lead generation strategy
Retailer - Fashion
Problem
Existing strategies inconsistent, ad-hoc and not delivering results needed.
Solution
Customer loyalty card introduced (and supported by additional lead generation / sales conversion strategies). Marketing system implemented to give the client multiple marketing strategies which are generating new clients and giving their clients the opportunity to spend more money with them on a more frequent basis.
Result
While their competition struggle in an economic slow down, the business continues to grow. Their clients are happy as they are getting great service and offers, being treated exceptionally well, returning more often and telling their friends and relatives.
Photographer
Problem
Long established photographer who realised he needed to improve his marketing to avoid losing customers and prospects to new competition.
Solution
Communicated massive value to their target markets, which completely surpassed anything offered by his competitors. Created unique offers for prospects and a powerful referral system which generated new clients for no cost.
Result
Average fees for wedding assignments increased 3 fold. One €400 ad alone generated €25k of portrait work.
Note: If you would like to know how we can help you achieve the same success for your business without making any commitments to us, then our our free no obligation Business Growth Assessment is the perfect solution.